Context-Based Ad Targeting

Hive's context-based ad targeting solutions produce contextually-relevant labels from video and audio content for publishers and platforms to better monetize ad inventory

Context-Based Ad Targeting

Hive's context-based ad targeting solutions produce contextually-relevant labels from video and audio content for publishers and platforms to better monetize ad inventory

Context-Based Ad Targeting-customers-mobile

Context-Based Ad Targeting-customers-desktop

Why choose our Context-Based Ad Targeting solution

Human-level accuracy

Our context-based ad targeting models consistently and significantly outperform comparable solutions.
Don't just trust us, test us!Our context-based ad targeting models consistently and significantly outperform comparable solutions - don't just trust us, test us!

Human-level accuracy

Our context-based ad targeting models consistently and significantly outperform comparable solutions.
Don't just trust us, test us!Our context-based ad targeting models consistently and significantly outperform comparable solutions - don't just trust us, test us!

Breadth and depth

Our APIs provide more comprehensive
signal with best-in-class visual, audio, and textual inference.Our APIs provide more comprehensive signal with best-in-class visual, audio, and textual inference.

Breadth and depth

Our APIs provide more comprehensive
signal with best-in-class visual, audio, and textual inference.Our APIs provide more comprehensive signal with best-in-class visual, audio, and textual inference.

IAB-aligned framework

To make our data easy to integrate, we align
with the IAB Tech Lab's Content Taxonomy 3.0 and the GARM Brand Safety Floor and
Suitability Framework.To make our data easy to integrate, we align with the IAB Tech Lab's Content Taxonomy 3.0 and the GARM Brand Safety Floor & Suitability Framework.

IAB-aligned framework

To make our data easy to integrate, we align
with the IAB Tech Lab's Content Taxonomy 3.0 and the GARM Brand Safety Floor and
Suitability Framework.To make our data easy to integrate, we align with the IAB Tech Lab's Content Taxonomy 3.0 and the GARM Brand Safety Floor & Suitability Framework.

How customers use our Context-Based Ad Targeting solution

Brand safety & suitability

Guarantee delivery in a brand-suitable environment, mapped to the GARM Brand Safety and Suitability Framework.

Brand safety & suitability

Guarantee delivery in a brand-suitable environment, mapped to the GARM Brand Safety and Suitability Framework.

Content alignment

Deliver spots that align advertisements with the context of adjacent content, through labels mapped to IAB Content Taxonomy 3.0 and custom segments.

Content alignment

Deliver spots that align advertisements with the context of adjacent content, through labels mapped to IAB Content Taxonomy 3.0 and custom segments.

Brand reinforcement

Identify brand exposure and sell
spots to amplify exposure with sight-and-sound or boost share-of-voice versus competitors.Identify brand exposure and sell spots to amplify exposure with sight-and-sound or boost share-of-voice versus competitors.

Brand reinforcement

Identify brand exposure and sell
spots to amplify exposure with sight-and-sound or boost share-of-voice versus competitors.Identify brand exposure and sell spots to amplify exposure with sight-and-sound or boost share-of-voice versus competitors.

Brand safety & suitability

Guarantee delivery in a brand-suitable environment, mapped to the GARM Brand Safety and Suitability Framework.

Content alignment

Deliver spots that align advertisements with the context of adjacent content, through labels mapped to IAB Content Taxonomy 3.0 and custom segments.

Brand reinforcement

Explore our related products

Ad Intelligence

Analyze cross-platform ad intelligence in our Mensio platform

Ad Intelligence

Analyze cross-platform ad intelligence in our Mensio platform

Learn More

Sponsorship Intelligence

Measure sponsorships with next-day, cross-platform data in our Mensio platform

Sponsorship Intelligence

Measure sponsorships with next-day, cross-platform data in our Mensio platform

Learn More

Explore our documentation

Ad Intelligence

Analyze cross-platform ad intelligence in our Mensio platform

Sponsorship Intelligence

Measure sponsorships with next-day, cross-platform data in our Mensio platform

Explore our documentation

Explore resources

The Race for Automotive Sponsorship

We analyze the sponsorship landscape among auto makers using data from Mensio, Hive’s AI-powered media intelligence platform.

The Race for Automotive Sponsorship

We analyze the sponsorship landscape among auto makers using data from Mensio, Hive’s AI-powered media intelligence platform.

Learn More

How AI Unlocks Better Sponsorship Measurement

Dan Calpin spoke on how AI-powered measurement can increase the value of your sponsorships by 30% or more.

How AI Unlocks Better Sponsorship Measurement

Dan Calpin spoke on how AI-powered measurement can increase the value of your sponsorships by 30% or more.

Learn More

2022 March Madness: Week 1 Sponsorship Analysis

The first of a two-part analysis of the brand exposure generated from this year’s tournaments unveils which brands were early winners.

2022 March Madness: Week 1 Sponsorship Analysis

The first of a two-part analysis of the brand exposure generated from this year’s tournaments unveils which brands were early winners.

Learn More

The Race for Automotive Sponsorship

We analyze the sponsorship landscape among auto makers using data from Mensio, Hive’s AI-powered media intelligence platform.

Learn More

How AI Unlocks Better Sponsorship Measurement

Dan Calpin spoke on how AI-powered measurement can increase the value of your sponsorships by 30% or more.

Learn More

2022 March Madness: Week 1 Sponsorship Analysis

The first of a two-part analysis of the brand exposure generated from this year’s tournaments unveils which brands were early winners.

Learn More

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Sports, Media, & Marketing

Hive AI

Context-Based Ad Targeting

Hive's context-based ad targeting solutions produce contextually-relevant labels from video and audio content for publishers and platforms to better monetize ad inventory

Context-Based Ad Targeting

Hive's context-based ad targeting solutions produce contextually-relevant labels from video and audio content for publishers and platforms to better monetize ad inventory

Why choose our Context-Based Ad Targeting solution

Why choose our Context-Based Ad Targeting solution

Human-level accuracy

Human-level accuracy

Our context-based ad targeting models consistently and significantly outperform comparable solutions.Don't just trust us, test us!Our context-based ad targeting models consistently and significantly outperform comparable solutions - don't just trust us, test us!

Breadth and depth

Breadth and depth

Our APIs provide more comprehensive signal with best-in-class visual, audio, and textual inference.Our APIs provide more comprehensive signal with best-in-class visual, audio, and textual inference.

IAB-aligned framework

IAB-aligned framework

To make our data easy to integrate, we align with the IAB Tech Lab's Content Taxonomy 3.0 and the GARM Brand Safety Floor and Suitability Framework.To make our data easy to integrate, we align with the IAB Tech Lab's Content Taxonomy 3.0 and the GARM Brand Safety Floor & Suitability Framework.

How customers use our Context-Based Ad Targeting solution

How customers use our Context-Based Ad Targeting solution

Brand safety & suitability

Brand safety & suitability

Guarantee delivery in a brand-suitable environment, mapped to the GARM Brand Safety and Suitability Framework.

Content alignment

Content alignment

Deliver spots that align advertisements with the context of adjacent content, through labels mapped to IAB Content Taxonomy 3.0 and custom segments.

Brand reinforcement

Brand reinforcement

Identify brand exposure and sell spots to amplify exposure with sight-and-sound or boost share-of-voice versus competitors.Identify brand exposure and sell spots to amplify exposure with sight-and-sound or boost share-of-voice versus competitors.

Brand safety & suitability

Content alignment

Brand reinforcement

Explore our related products

Explore our related products

Ad Intelligence

Ad Intelligence

Analyze cross-platform ad intelligence in our Mensio platform

Learn More

Sponsorship Intelligence

Sponsorship Intelligence

Measure sponsorships with next-day, cross-platform data in our Mensio platform

Learn More

Explore our documentation

Explore our documentation

Ad Intelligence

Analyze cross-platform ad intelligence in our Mensio platform

Sponsorship Intelligence

Measure sponsorships with next-day, cross-platform data in our Mensio platform

Explore our documentation

Explore resources

Explore resources

The Race for Automotive Sponsorship

The Race for Automotive Sponsorship

We analyze the sponsorship landscape among auto makers using data from Mensio, Hive’s AI-powered media intelligence platform.

How AI Unlocks Better Sponsorship Measurement

How AI Unlocks Better Sponsorship Measurement

Dan Calpin spoke on how AI-powered measurement can increase the value of your sponsorships by 30% or more.

2022 March Madness: Week 1 Sponsorship Analysis

2022 March Madness: Week 1 Sponsorship Analysis

The first of a two-part analysis of the brand exposure generated from this year’s tournaments unveils which brands were early winners.

The Race for Automotive Sponsorship

We analyze the sponsorship landscape among auto makers using data from Mensio, Hive’s AI-powered media intelligence platform.

How AI Unlocks Better Sponsorship Measurement

Dan Calpin spoke on how AI-powered measurement can increase the value of your sponsorships by 30% or more.

2022 March Madness: Week 1 Sponsorship Analysis

The first of a two-part analysis of the brand exposure generated from this year’s tournaments unveils which brands were early winners.

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Our context-based ad targeting models consistently and significantly outperform comparable solutions.
Don't just trust us, test us!Our context-based ad targeting models consistently and significantly outperform comparable solutions - don't just trust us, test us!

Our APIs provide more comprehensive
signal with best-in-class visual, audio, and textual inference.Our APIs provide more comprehensive signal with best-in-class visual, audio, and textual inference.

To make our data easy to integrate, we align
with the IAB Tech Lab's Content Taxonomy 3.0 and the GARM Brand Safety Floor and
Suitability Framework.To make our data easy to integrate, we align with the IAB Tech Lab's Content Taxonomy 3.0 and the GARM Brand Safety Floor & Suitability Framework.

Identify brand exposure and sell
spots to amplify exposure with sight-and-sound or boost share-of-voice versus competitors.Identify brand exposure and sell spots to amplify exposure with sight-and-sound or boost share-of-voice versus competitors.